Duration: 18 mins
Producer: HUMAN RELATIONS MEDIA, U.S.A.
Price: £39.00 + VAT
Suitable for students aged 13-plus, this (2007) DVD examines the influence of advertising and the media on young people’s lives, affecting their self-image and conflicting with reasonable health choices. It encourages students to become more informed media consumers.
The programme demonstrates:
· how different forms of advertising and media encourage young consumers to smoke more, drink more, eat more unhealthy foods and take greater risks with sexual behaviour;
· how violent video games may make people more accepting of violence whilst increasing feelings of anxiety or vulnerability;
· the effects of media influence on body image, especially for girls.
It then shows how students may study and deconstruct the techniques used by advertisers, enabling them to make more informed choices as consumers of media. The programme ends with a list of simple questions to ask when faced with a media message.
A detailed teacher's guide is supplied, which includes photocopiable activity and fact sheets.